If you want to witness how big the immersive media is in Western Australia, then you MUST come to XR:WA. It is the first virtual reality film festival in the area to be held on July 6-14, 2019 across Perth and Fremantle.
In 2017, IKEA harnessed the power of virtual reality. A few months later, Wayfair and Amazon followed their footsteps. To compete with the retail giants, small to medium enterprises from all over the world started using VR too.